Description Week 1: The Strategic Management Process This week, you will begin a journey of discovery into this system commonly called “strategic planning.” Where are you going, and how long

Description Week 2: Environment Analysis, SWOT Analysis, and the Value Chain This week, you will engage in environmental scanning; explore the use of the value chain in strategic planning; and

Description Week 3: Identifying, Selecting, and Implementing Strategies This week, you will identify, select, and implement strategies. One good way to look at this is from the perspective of an