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Research and write about either Amazon.com or Starbucks, and respond to the following questions.

  • Describe their business model and explain their supply chain strategy.
  • Discuss the global challenges that they face in their supply chain.
  • Discuss the importance of aggregate planning to their supply chain and their partners.
  • What role does demand forecasting play in their supply chain strategy?
  • Explain how pricing promotions are used to change demand.

Write your answer in a Microsoft Word document in 800–1000 words. All written assessments should follow APA rules for attributing sources.

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