Essay Grade

Running head: summary for the strategic plan
Summary of the strategic plan implementation
Shaniece Ashford
Mgt660
January 17, 2018
Running head: summary for the strategic plan
ATT &T Company is a US based company that is entering the market to lead in the
advancement of independent companies and to improve educated basic leadership with specific
goals of giving better administrations to the public. The company’s strategic plan aims at getting
into the market and start a counseling and training business on leadership and administration
skills to individuals with motive and attributes of leading others.
The Gantt chart attached is very crucial in strategic plan implementation. It clearly shows
step by step all tasks to be carried out by different individuals. It also shows the time a task to be
performed has been assigned to. The duration, start and finish times are clearly indicated to
provide a framework and timeline for accomplishing the strategic plan.
Critical risk hindering achievement of our goals and objectives
The major and critical risk that may hinder achievement of our goals is perfect and
qualified staff leadership. Poor leadership staffs may collapse our whole strategic plan.
To curb the risk of poor staff leadership we must ensure we hire professional staffs who
have been well trained and attained distinctive academic excellence and has also proved to have
experience and knowledge required in different fields we may assign to them.
Hiring professional and qualified staffs will ensure we are able to work within our budget
and will ensure all resources are allocated fairly and efficiently according to our strategic plan.
The qualified staffs should possess relevant academic qualifications, should be honest and
trustworthy and also show expertise in plan management.
Running head: summary for the strategic plan
References:
EBSCO Publishing (Firm). (2000). AT&T Corporation.
Halliman, C. (2009). Business intelligence using smart techniques: Environmental scanning
U
using text mining and competitor analysis using scenarios and m manual
simulation. Houston, TX: Information Uncover.
Worthington, I., & Britton, C. (2015). The business environment.
Profit and Loss Statement
Month
Income
Sales
Sale of goods/services
Sundry Income (e.g.
Commission earned, frachise
fees etc.)
Etc.
Total Sales
Less Discounts/Commissions
Sales Discounts given
Sales Commissions paid
Total Discounts/ Commissions
Total Net Income
Cost of Sales
Opening Stock
Stock Purchased
Less Closing Stock
Total Cost of Sales
Gross Profit
Expenses
General & Administrative
Bank charges
Credit card commission
Consultant fees
Office Supplies
License fees
Business insurance
Etc.
Total General & Administrative
One
Two
Three
Four
Five
Six
Seven
Eight
$ 1,000.00
$ 1,200.00
$ 1,200.00
$ 1,000.00
$
$ 300.00
$ 250.00
$ 1,550.00
$ 400.00
$ 150.00
$ 1,750.00
$ 400.00
$ 200.00
$ 1,800.00
$ 250.00
$ 230.00
$ 1,480.00
$
50.00
$ 100.00
$ 150.00
$ 1,400.00
$
80.00
$ 120.00
$ 200.00
$ 1,550.00
$
50.00
$ 120.00
$ 170.00
$ 1,630.00
$ 700.00
$ 850.00
$ 1,550.00
$ 750.00
$ 750.00
$ 900.00
$ 1,650.00
$ 850.00
$ 800.00
$
$
$
$
$
$
$
$
$
1,400.00
$ 1,100.00
$ 1,600.00
$ 1,500.00
$
1,600.00
$
$
$
300.00
180.00
1,880.00
$ 500.00
$ 360.00
$ 1,960.00
$ 400.00
$ 250.00
$ 2,250.00
$ 300.00
$ 160.00
$ 1,960.00
$
$
$
600.00
260.00
2,460.00
$
30.00
$ 100.00
$ 130.00
$ 1,350.00
$
$
$
$
80.00
140.00
220.00
1,660.00
$
60.00
$ 110.00
$ 170.00
$ 1,790.00
$ 150.00
$ 160.00
$ 310.00
$ 1,940.00
$
90.00
$ 150.00
$ 210.00
$ 1,750.00
$
$
$
$
40.00
160.00
200.00
2,260.00
$ 850.00
$ 600.00
$ 1,450.00
$ 500.00
$ 500.00
$ 900.00
$ 1,400.00
$ 800.00
$
$
$
$
800.00
900.00
1,700.00
650.00
$ 650.00
$ 750.00
$ 1,400.00
$ 500.00
$ 500.00
$ 1,050.00
$ 1,550.00
$ 750.00
$ 750.00
$ 950.00
$ 1,700.00
$ 900.00
$
$
$
$
900.00
1,200.00
2,100.00
850.00
$ 800.00
$ 950.00
$ 600.00
$ 1,050.00
$ 900.00
$ 800.00
$ 800.00
$
1,250.00
600.00
$
750.00
$
680.00
$
750.00
$
510.00
$
890.00
$ 1,140.00
$
950.00
$
1,010.00
20.00
50.00
100.00
10.00
5.00
10.00
2.00
197.00
$
$
$
$
$
$
$
$
20.00
50.00
90.00
8.00
5.00
10.00
5.00
188.00
$
$
$
$
$
$
$
$
20.00
50.00
80.00
5.00
5.00
10.00
3.00
173.00
$
$
$
$
$
$
$
$
20.00
50.00
50.00
10.00
5.00
10.00
4.00
149.00
$
$
$
$
$
$
$
$
20.00
50.00
50.00
8.00
5.00
10.00
5.00
148.00
$
$
$
$
$
$
$
$
20.00
50.00
100.00
5.00
5.00
10.00
8.00
198.00
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
20.00
50.00
90.00
7.00
5.00
10.00
4.00
186.00
$
$
$
$
$
$
$
$
30.00
60.00
80.00
8.00
5.00
10.00
5.00
198.00
30.00
60.00
60.00
10.00
5.00
10.00
3.00
178.00
Nine
Marketing & Promotional
Advertising
$
Promotion – General
$
Promotion – Other
$
Etc.
$
Total Marketing & Promotional $
Operating Expenses
Newspapers & magazines
$
Parking/Taxis/Tolls
$
Entertainment/Meals
$
Travel/Accomodation
$
Laundry/dry cleaning
$
Cleaning & cleaning products
$
Sundry supplies
$
Equipment hire
$
Etc.
$
Total Operating Expenses
$
Motor Vehicle Expenses
Fuel
$
Vehicle service costs
$
Tyres & other replacement costs $
Insurance
$
Registrations
$
Total Motor Vehicle Expenses $
Website Expenses
Domain name registration
$
Hosting expenses
$
etc
$
Total Website Expenses
$
Employment Expenses
Permanent
Salaries/Wages
$
PAYE
$
Superannuation
$
Other – Employee Benefits
$
Recruitment costs
$
Total Perm. Employment Expenses
50.00
50.00
20.00
120.00
$
$
$
$
$
50.00
40.00
25.00
115.00
$
$
$
$
$
50.00
40.00
30.00
120.00
$
$
$
$
$
50.00
60.00
24.00
134.00
$
$
$
$
$
50.00
52.00
30.00
132.00
$
$
$
$
$
55.00
40.00
20.00
115.00
$
$
$
$
$
60.00
50.00
15.00
125.00
$
$
$
$
$
60.00
40.00
24.00
124.00
$
$
$
$
$
65.00
60.00
32.00
157.00
60.00
30.00
100.00
50.00
100.00
30.00
20.00
20.00
410.00
$
$
$
$
$
$
$
$
$
$
54.00
30.00
100.00
50.00
100.00
50.00
30.00
20.00
434.00
$
$
$
$
$
$
$
$
$
$
60.00
30.00
100.00
40.00
100.00
40.00
20.00
20.00
410.00
$
$
$
$
$
$
$
$
$
$
58.00
30.00
100.00
60.00
100.00
30.00
60.00
20.00
458.00
$
$
$
$
$
$
$
$
$
$
60.00
30.00
100.00
50.00
100.00
40.00
50.00
20.00
450.00
$
$
$
$
$
$
$
$
$
$
58.00
30.00
100.00
50.00
100.00
50.00
40.00
20.00
448.00
$
$
$
$
$
$
$
$
$
$
60.00
30.00
100.00
50.00
100.00
30.00
40.00
20.00
430.00
$
$
$
$
$
$
$
$
$
$
60.00
30.00
100.00
50.00
100.00
40.00
60.00
20.00
460.00
$
$
$
$
$
$
$
$
$
$
58.00
30.00
10.00
55.00
100.00
50.00
30.00
20.00
353.00
30.00
10.00
2.00
45.00
3.00
90.00
$
$
$
$
$
20.00
8.00
7.00
30.00
2.00
67
$
$
$
$
$
$
15.00
12.00
3.00
25.00
1.00
56.00
$
$
$
$
$
$
25.00
8.00
6.00
15.00
2.00
56.00
$
$
$
$
$
$
35.00
10.00
7.00
30.00
3.00
85.00
$
$
$
$
$
$
30.00
8.00
8.00
20.00
3.00
69.00
$
$
$
$
$
$
25.00
9.00
6.00
15.00
2.00
57.00
$
$
$
$
$
$
18.00
11.00
2.00
25.00
1.00
57.00
$
$
$
$
$
$
30.00
10.00
5.00
40.00
1.00
86.00
20.00
10.00
15.00
45.00
$
$
$
$
25.00
18.00
10.00
53.00
$
$
$
$
30.00
25.00
25.00
80.00
$
$
$
$
28.00
13.00
12.00
53.00
$
$
$
$
32.00
20.00
30.00
82.00
$
$
$
$
30.00
26.00
23.00
79.00
$
$
$
$
25.00
16.00
14.00
55.00
$
$
$
$
28.00
30.00
16.00
74.00
$
$
$
$
30.00
32.00
18.00
80.00
$
$
$
$
$
$
155.00
46.50
7.00
12.00
6.00
227
$
$
$
$
$
$
154.00
46.20
6.00
14.00
7.00
227
$
$
$
$
$
$
152.00
45.60
5.00
16.00
8.00
227
$
$
$
$
$
$
153.00
49.50
5.00
10.00
9.00
227
$
$
$
$
$
$
150.00
45.00
6.00
11.00
10.00
222
$
$
$
$
$
$
150.00
45.00
7.00
12.00
9.00
223
$
$
$
$
$
$
150.00
45.00
5.00
13.00
8.00
221
$
$
$
$
$
$
152.00
45.60
6.00
14.00
7.00
225
150.00
45.00
5.00
10.00
5.00
215
Casual
Salaries/Wages
$
50.00
PAYE
$
15.00
Superannuation
$
3.00
Other – Employee Benefits
$
7.00
Recruitment costs
$
1.00
Total Casual Employment Expenses
$
76.00
Workcover Insurance
$
45.00
Total Employment Expenses
$ 121.00
Occupancy Costs
Electricity/Gas
$
25.00
Telephones
$
4.00
Property Insurance
$
30.00
Rates
$
17.00
Rent
$
28.00
Repair & maintenance
$
8.00
Waste removal
$
2.00
Water
$
5.00
Etc.
$
3.00
Total Occupancy Costs
$ 122.00
Other Expenses
Legal fees
$
20.00
Total Other Expenses
$
20.00
Total Expenses
$ 1,340.00
Month Net Profit / (Loss)
-$ 740.00
Total Year to Date Net Profit /
(Loss)
$

$
55.00
$
17.00
$
2.00
$
8.00
$
2.00
$
84.00
$
53.00
$ 137.00
$
40.00
$
12.00
$
1.00
$
6.00
$
3.00
$
62.00
$
42.00
$ 104.00
$
45.00
$
13.00
$
1.00
$
3.00
$
1.00
$
63.00
$
55.00
$ 118.00
$
$
$
$
$
$
$
$
50.00
15.00
2.00
5.00
2.00
74.00
43.00
117.00
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
25.00
5.00
37.00
18.00
28.00
8.00
2.00
4.00
1.00
128.00
20.00
5.00
35.00
18.00
28.00
9.00
3.00
4.00
1.00
123.00
19.00
6.00
36.00
19.00
28.00
7.00
2.00
3.00
2.00
122.00
22.00
4.00
34.00
17.00
28.00
9.00
3.00
3.00
2.00
122.00
$
30.00 $
25.00 $
30.00 $
$
30.00 $
25.00 $
30.00 $
$ 1,374.00 $ 1,317.00 $ 1,347.00 $
-$ 624.00 -$ 637.00 -$ 597.00 -$
$
–
$
–
$
–
$
$
55.00
$
17.00
$
3.00
$
8.00
$
3.00
$
86.00
$
52.00
$ 138.00
$
60.00
$
20.00
$
3.00
$
5.00
$
1.00
$
89.00
$
55.00
$ 144.00
$
45.00
$
14.00
$
2.00
$
6.00
$
2.00
$
69.00
$
54.00
$ 123.00
$
$
$
$
$
$
$
$
50.00
15.00
1.00
4.00
3.00
73.00
55.00
128.00
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
26.00
4.00
36.00
19.00
28.00
7.00
3.00
4.00
2.00
129.00
20.00 $
35.00 $
20.00 $
42.00 $
20.00 $
35.00 $
20.00 $
42.00 $
1,389.00 $ 1,439.00 $ 1,366.00 $ 1,412.00 $
879.00 -$ 549.00 -$ 226.00 -$ 462.00 -$
30.00
30.00
1,386.00
376.00
–
$
27.00
6.00
38.00
19.00
28.00
7.00
3.00
5.00
2.00
135.00
–
$
24.00
6.00
39.00
17.00
28.00
8.00
4.00
5.00
3.00
134.00
–
$
25.00
5.00
34.00
18.00
28.00
9.00
2.00
3.00
1.00
125.00
–
$
–
Ten
Eleven
Twelve
$
1,800.00
$
1,800.00
$
2,000.00
$
$
$
500.00
300.00
2,600.00
$
$
$
550.00
350.00
2,700.00
$
$
$
600.00
350.00
2,930.00
$
$
$
$
250.00
180.00
430.00
2,170.00
$
$
$
$
300.00
180.00
480.00
2,220.00
$
$
$
$
230.00
200.00
430.00
2,500.00
$
$
$
$
850.00
1,200.00
2,050.00
900.00
$
$
$
$
900.00
1,350.00
2,250.00
1,200.00
$
$
$
$
1,200.00
700.00
1,900.00
800.00
$
1,150.00
$
1,050.00
$
1,020.00
$
1,170.00
$
1,400.00
$
$
$
$
$
$
$
$
30.00
60.00
70.00
6.00
5.00
10.00
6.00
187.00
$
$
$
$
$
$
$
$
30.00
60.00
90.00
9.00
5.00
10.00
3.00
207.00
$
$
$
$
$
$
$
$
30.00
60.00
100.00
10.00
5.00
10.00
4.00
219.00
$ 1,100.00
$
$
$
$
$
65.00
50.00
22.00
137.00
$
$
$
$
$
65.00
75.00
33.00
173.00
$
$
$
$
$
64.00
70.00
31.00
165.00
$
$
$
$
$
$
$
$
$
$
60.00
30.00
100.00
60.00
100.00
50.00
20.00
20.00
440.00
$
$
$
$
$
$
$
$
$
60.00
30.00
100.00
50.00
100.00
30.00
20.00
20.00
410
$
$
$
$
$
$
$
$
$
$
60.00
30.00
100.00
90.00
80.00
80.00
20.00
460.00
$
$
$
$
$
$
30.00
12.00
7.00
30.00
2.00
81.00
$
$
$
$
$
28.00
9.00
6.00
16.00
2.00
61
$
$
$
$
$
$
15.00
10.00
4.00
25.00
3.00
57.00
$
$
$
$
32.00
28.00
27.00
87.00
$
$
$
$
$
$
32.00
14.00
12.00
#VALUE!
$
$
$
$
$
$
152.00
45.60
7.00
15.00
6.00
226
$
$
$
$
$
$
$
$
$
$
$
$
154.00
46.20
6.00
12.00
5.00
#VALUE!
19.00
15.00
18.00
#VALUE!
153.00
45.90
5.00
16.00
5.00
225
$
$
$
$
$
$
$
$
55.00
17.00
1.00
3.00
1.00
77.00
50.00
127.00
$
$
$
$
$
$
$
$
60.00
20.00
2.00
5.00
2.00
89.00
54.00
143.00
$
$
$
$
$
$
$
$
55.00
17.00
3.00
7.00
3.00
85.00
50.00
135.00
$
$
$
$
$
$
$
$
$
$
23.00
4.00
38.00
17.00
28.00
8.00
2.00
5.00
3.00
128.00
$
$
$
$
$
$
$
$
$
$
24.00
5.00
36.00
18.00
28.00
9.00
3.00
3.00
2.00
128.00
$
$
$
$
$
$
$
$
$
$
27.00
6.00
34.00
19.00
28.00
8.00
2.00
3.00
3.00
130.00
$
$
$
-$
25.00 $
25.00 $
1,438.00 $
418.00 -$
30.00 $
30.00 $
1,429.00 $
259.00 -$
20.00
20.00
1,467.00
67.00
$
–
–
5,834.00
$
-$
Profit and Loss Statement
Quarter
Income
Sales
Sale of goods/services
$
Sundry Income (e.g.
Commission earned, frachise
fees etc.)
$
Etc.
$
Total Sales
Less Discounts/Commissions
Sales Discounts given
$
Sales Commissions paid
$
Total Discounts/ Commissions $
Total Net Income
$
Cost of Sales
Opening Stock
$
Stock Purchased
$
Less Closing Stock
Total Cost of Sales
One
Two
Three
Four
$ 7,200.00
$ 8,200.00
Annual total
$
21,900.00
1,500.00 $
500.00 $
7,000
1,550.00 $ 1,920.00 $ 2,013.00 $
630.00 $
920.00 $ 1,020.00 $
8,680
10,040
11,233
5,483.00
2,570.00
#VALUE!
200.00
500.00
700.00
6,300.00
$
$
$
$
210.00
400.00
610.00
8,060.00
$
180.00
$
520.00
$
700.00
$ 9,340.00
$
230.00
$
710.00
$
940.00
$ 10,293.00
$
$
$
$
620.00
1,630.00
2,250.00
27,693.00
2,450.00
1,500.00
$ 3,950.00
$ 2,550.00
$
$
$
$
2,550.00
1,650.00
4,200.00
2,700.00
$
$
$
$
$
$
$
$
$ 5,350.00
$ 5,700.00
$ 6,000.00
$ 6,360.00
$
$
$
$
#VALUE!
5,170.00
13,260.00
8,460.00
18,060.00
950.00
$
2,360.00
$ 3,340.00
$ 3,933.00
50.00
130.00
210.00
15.00
14.00
30.00
10.00
459.00
$
$
$
$
$
$
$
$
50.00
140.00
200.00
15.00
15.00
20.00
24.00
464.00
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
Gross Profit
$
Expenses
General & Administrative
Bank charges
$
Credit card commission
$
Consultant fees
$
Office Supplies
$
License fees
$
Business insurance
$
Etc.
$
Total General & Administrative $
5,000.00
$
6,500.00
2,700.00
1,720.00
4,420.00
2,840.00
90.00
150.00
230.00
24.00
16.00
30.00
15.00
555.00
2,840.00
1,800.00
4,640.00
2,920.00
90.00
120.00
216.00
30.00
17.00
30.00
12.00
515.00
#VALUE!
$
$
$
$
$
$
$
230.00
410.00
646.00
69.00
48.00
80.00
51.00
Marketing & Promotional
Advertising
$
150.00
Promotion – General
$
130.00
Promotion – Other
$
Etc.
$
90.00
Total Marketing & Promotional $
370.00
Operating Expenses
Newspapers & magazines
$
170.00
Parking/Taxis/Tolls
$
90.00
Entertainment/Meals
$
300.00
Travel/Accomodation
$
120.00
Laundry/dry cleaning
$
300.00
Cleaning & cleaning products
$
110.00
Sundry supplies
$
70.00
Equipment hire
$
60.00
Etc.
Total Operating Expenses
$ 1,220.00
Motor Vehicle Expenses
Fuel
$
50.00
Vehicle service costs
$
36.00
Tyres & other replacement costs $
10.00
Insurance
$
80.00
Registrations
$
4.00
Total Motor Vehicle Expenses $
180.00
Website Expenses
Domain name registration
$
100.00
Hosting expenses
$
75.00
etc
$
75.00
Total Website Expenses
$
250.00
Employment Expenses
Permanent
$
Salaries/Wages
$
750.00
PAYE
$
135.00
Superannuation
$
20.00
Other – Employee Benefits
$
43.00
Recruitment costs
$
21.00
Total Perm. Employment Expenses
969
$
$
$
$
$
150.00
120.00
60.00
330.00
$
$
$
$
$
180.00
200.00
96.00
476.00
$
$
$
$
$
176.00
200.00
93.00
469.00
$
$
$
$
$
$
$
$
172.00
90.00
300.00
150.00
300.00
150.00
120.00
60.00
$
$
$
$
$
$
$
$
180.00
90.00
300.00
150.00
300.00
150.00
100.00
60.00
$
$
$
$
$
$
$
$
180.00
90.00
300.00
250.00
240.00
210.00
120.00
60.00
$
1,342.00
$
$
$
$
$
$
$
$
506.00
520.00
$
249.00
#VALUE!
#VALUE!
#VALUE!
#VALUE!
#VALUE!
#VALUE!
#VALUE!
#VALUE!
$ 1,330.00
$ 1,450.00
90.00
30.00
25.00
60.00
9.00
214.00
$
$
$
$
$
$
90.00
30.00
20.00
100.00
3.00
243.00
$
$
$
$
$
$
50.00
30.00
20.00
90.00
9.00
199.00
$
$
$
$
$
230.00
90.00
65.00
250.00
21.00
$
$
$
$
100.00
80.00
69.00
249.00
$
$
$
$
100.00
95.00
56.00
251.00
$
$
$
$
110.00
75.00
40.00
225.00
$
$
$
310.00
250.00
165.00
$
$
$
$
$
$
750.00
130.00
20.00
33.00
30.00
963
$
$
$
$
$
$
760.00
140.00
20.00
44.00
21.00
985
$
$
$
$
$
$
850.00
130.00
20.00
25.00
15.00
1,040
$
$
$
$
$
2,360.00
400.00
60.00
102.00
66.00
Casual
Salaries/Wages
$
120.00
PAYE
$
36.00
Superannuation
$
3.00
Other – Employee Benefits
$
20.00
Recruitment costs
$
9.00
Total Casual Employment Expenses
$
188.00
Workcover Insurance
$
120.00
Total Employment Expenses $ 120.00
Occupancy Costs
Electricity/Gas
$
60.00
Telephones
$
18.00
Property Insurance
$
125.00
Rates
$
20.00
Rent
$
84.00
Repair & maintenance
$
21.00
Waste removal
$
6.00
Water
$
9.00
Etc.
$
6.00
Total Occupancy Costs
$
349.00
Other Expenses
legal
$
75.00
Total Other Expenses
$
75.00
Total Expenses
$ 3,992.00
Month Net Profit / (Loss)
-$ 3,042.00
Total Year to Date Net Profit /
(Loss)
$
–
$
150.00
$
54.00
$
9.00
$
25.00
$
9.00
$
247.00
$
130.00
$ 130.00
$
150.00
$
45.00
$
3.00
$
20.00
$
9.00
$
227.00
$
123.00
$ 123.00
$
160.00
$
54.00
$
9.00
$
21.00
$
9.00
$
253.00
$
125.00
$ 125.00
$
$
$
$
$
460.00
153.00
21.00
66.00
27.00
$
378.00
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
84.00
18.00
115.00
52.00
87.00
24.00
6.00
9.00
6.00
401.00
$
$
$
$
$
$
$
$
$
249.00
48.00
336.00
165.00
261.00
66.00
24.00
36.00
18.00
$
60.00
$
60.00
$ 4,484.00
(-551)
$
265.00
$
340.00
-$
7,255.00
$
$
$
-$
$
90.00
18.00
116.00
60.00
87.00
21.00
9.00
15.00
6.00
422.00
75.00
12.00
105.00
53.00
87.00
21.00
9.00
12.00
6.00
380.00
115.00 $
90.00
115.00 $
90.00
4,929.00 $ 4,433.00
2,569.00 -$ 1,093.00
–
$
–
$
–
Profit and Loss Statement
Quarter
Income
Sales
Sale of goods/services
Sundry Income (e.g. Commission
earned, frachise fees etc.)
Etc.
Total Sales
Less Discounts/Commissions
Sales Discounts given
Sales Commissions paid
Total Discounts/ Commissions
Total Net Income
Cost of Sales
Opening Stock
Stock Purchased
Less Closing Stock
Total Cost of Sales
Gross Profit
Expenses
General & Administrative
Bank charges
Credit card commission
Consultant fees
Office Supplies
License fees
Business insurance
Etc.
Total General & Administrative
One
Two
Three
Four
$ 10,000.00
$ 13,000.00
$ 15,000.00
$ 17,000.00
$ 1,550.00 $
$ 1,000.00 $
12,550
Annual total
$
55,000.00
1,750.00 $ 1,523.00 $ 1,863.00 $
1,300.00 $ 1,800.00 $ 2,500.00 $
16,050
18,323
21,363
6,686.00
6,600.00
$
180.00
$
350.00
$
530.00
$ 12,020.00
$
200.00
$
410.00
$
610.00
$ 15,440.00
$
150.00
$
550.00
$
700.00
$ 17,623.00
$
250.00
$
700.00
$
950.00
$ 20,413.00
$
$
780.00
2,010.00
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
8,640.00
6,980.00
15,620.00
8,120.00
$
$
$
$
$
$
$
361.00
610.00
870.00
110.00
120.00
160.00
85.00
2,920.00
1,520.00
4,440.00
2,400.00
2,400.00
1,650.00
4,050.00
2,020.00
2,020.00
1,780.00
3,800.00
2,500.00
1,300.00
2,030.00
3,330.00
1,200.00
$ 2,040.00
$ 2,030.00
$ 1,300.00
$ 2,130.00
$ 9,980.00
$ 13,410.00
$ 16,323.00
$ 18,283.00
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
57.00
140.00
230.00
20.00
30.00
50.00
13.00
540.00
76.00
150.00
200.00
20.00
30.00
30.00
30.00
536.00
108.00
170.00
220.00
30.00
30.00
30.00
20.00
608.00
120.00
150.00
220.00
40.00
30.00
50.00
22.00
632.00
Marketing & Promotional
Advertising
$
200.00 $
180.00 $
200.00 $
180.00
Promotion – General
$
120.00 $
120.00 $
230.00 $
210.00
Promotion – Other
$
150.00 $
140.00 $
160.00 $
155.00
Etc.
$
95.00 $
65.00 $
95.00 $
97.00
Total Marketing & Promotional $
565.00 $
505.00 $
685.00 $
642.00
Operating Expenses
Newspapers & magazines
$
180.00 $
182.00 $
190.00 $
190.00
Parking/Taxis/Tolls
$
100.00 $
100.00 $
100.00 $
100.00
Entertainment/Meals
$
320.00 $
320.00 $
320.00 $
320.00
Travel/Accomodation
$
160.00 $
160.00 $
160.00 $
260.00
Laundry/dry cleaning
$
320.00 $
320.00 $
320.00 $
260.00
Cleaning & cleaning products
$
120.00 $
160.00 $
160.00 $
220.00
Sundry supplies
$
80.00 $
130.00 $
100.00 $
130.00
Equipment hire
$
70.00 $
80.00 $
70.00 $
70.00
Etc.
Total Operating Expenses
$ 1,350.00 $ 1,452.00 $ 1,420.00 $ 1,550.00
Motor Vehicle Expenses
Fuel
$
60.00 $
100.00 $
100.00 $
30.00
Vehicle service costs
$
52.00 $
40.00 $
40.00 $
50.00
Tyres & other replacement costs $
20.00 $
35.00 $
30.00 $
30.00
Insurance
$
80.00 $
70.00 $
120.00 $
100.00
Registrations
$
10.00 $
10.00 $
12.00 $
13.00
Total Motor Vehicle Expenses $
222.00 $
255.00 $
302.00 $
223.00
Website Expenses
Domain name registration
$
120.00 $
120.00 $
120.00 $
120.00
Hosting expenses
$
90.00 $
100.00 $
100.00 $
95.00
etc
$
80.00 $
80.00 $
70.00 $
60.00
Total Website Expenses
$
290.00 $
300.00 $
290.00 $
275.00
Employment Expenses
Permanent
$
$
$
$
Salaries/Wages
$
810.00 $
820.00 $
860.00 $
920.00
PAYE
$
140.00 $
150.00 $
160.00 $
140.00
Superannuation
$
30.00 $
30.00 $
30.00 $
30.00
Other – Employee Benefits
$
47.00 $
52.00 $
46.00 $
30.00
Recruitment costs
$
25.00 $
35.00 $
25.00 $
20.00
Total Perm. Employment Expenses
1,052
1,087
1,121
1,140
$
$
$
$
760.00
680.00
605.00
352.00
$
$
$
$
$
$
$
$
742.00
400.00
1,280.00
740.00
1,220.00
660.00
440.00
290.00
$
$
$
$
$
290.00
182.00
115.00
370.00
45.00
$
$
$
480.00
385.00
290.00
$
$
$
$
$
3,410.00
590.00
120.00
175.00
105.00
Casual
Salaries/Wages
$
125.00
PAYE
$
40.00
Superannuation
$
5.00
Other – Employee Benefits
$
25.00
Recruitment costs
$
10.00
Total Casual Employment Expenses
$
205.00
Workcover Insurance
$
130.00
Total Employment Expenses
$ 130.00
Occupancy Costs
Electricity/Gas
$
70.00
Telephones
$
28.00
Property Insurance
$
135.00
Rates
$
30.00
Rent
$
94.00
Repair & maintenance
$
31.00
Waste removal
$
16.00
Water
$
19.00
Etc.
$
16.00
Total Occupancy Costs
$
439.00
Other Expenses
expenses
$
85.00
Total Other Expenses
$
85.00
Total Expenses
$ 4,673.00
Month Net Profit / (Loss)
$ 5,307.00
Total Year to Date Net Profit /
(Loss)
$
–
$
155.00
$
55.00
$
5.00
$
26.00
$
10.00
$
251.00
$
150.00
$ 150.00
$
155.00
$
46.00
$
5.00
$
24.00
$
10.00
$
240.00
$
125.00
$ 125.00
$
165.00
$
55.00
$
5.00
$
25.00
$
10.00
$
260.00
$
130.00
$ 130.00
$
$
$
$
$
600.00
196.00
20.00
100.00
40.00
$
535.00
$
$
$
$
$
$
$
$
$
$
100.00
28.00
126.00
70.00
97.00
31.00
19.00
25.00
16.00
512.00
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
349.00
106.00
501.00
225.00
385.00
127.00
70.00
85.00
64.00
$
$
$
$
125.00
125.00
4,922.00
8,488.00
$
–
85.00
22.00
115.00
63.00
97.00
31.00
19.00
22.00
16.00
470.00
94.00
28.00
125.00
62.00
97.00
34.00
16.00
19.00
16.00
491.00
$
100.00
$
100.00
$ 4,436.00
$ 11,887.00
$
70.00
$
70.00
$ 5,153.00
$ 13,130.00
$
$
–
#VALUE!
–
$
38,812.00
ATT$T Company
Market Entry Strategic Plan
Presented by: Shaniece
Date: December 20, 2017
Introduction
➢ATT& T Company strategic plan involves the market entry plan where the company aims at
starting a counseling and training business on leadership and administration skills to different
types of leaders.
➢The company aims to begin its business mainly in the United States and then expand the
business worldwide.
➢The company takes great consideration on its target market, how well to implement the
strategic plan, how to use the marketing strategy to achieve its vision as well as the crucial
leadership and innovation qualities to be implemented.
Target Market
➢ATT $ T targets
i. The business owners
ii. Supervisors
iii. managers
iv. Aspiring entrepreneurs
v. Team leaders
Market Size
➢ATT$T Company potential target market size is as follows:
•
Potential number of customers
28,000
•
% of who needs to learn
45%
•
No. of times they could enroll for study per year
•
Average charges per client
2
$850
Cont’d
➢The target market size is calculated as follows;
•
28,000 x 45% = 12,600 potential number of clients who needs to learn
•
12,600 clients x 2 = 25,200 potential training opportunities
•
Total target market size dollar value (25,200 x $850)
= $21,420,000
Resources Required to Implement the Plan
➢ Target market local partners
➢ Potential customers
➢ Advertisement representatives
➢ Counseling Expertise
➢ Adequate Training facilities
➢ Working committee of experienced peers
➢ Financial and Budget Plan
Reaching the Plan
➢ATT $T will reach the marketing strategy plan through the following;
i. Business capitalization
ii. Creation of a Supply Chain
iii. Non-Binding Partnerships limitation
iv. Networking with potential clients
v. Full commitment to strategy
vi. Engage the Right Credentials
Role of Marketing Strategy in Vision Achievement
The marketing strategy will pursue the vision achievement through;
➢Helping the ATT$T Company target counseling and leadership training
services to those who are interested in learning the skills.
➢It will involve the key sequence of steps like legal requirements required to
achieve the vision such that it is easily executed
➢It will facilitate in the definition the company’s mission, vision and business
goals as well as outlining the stages required to attain the set goals.
Measuring the Vision Achievement
ATT$T Company will measure whether the marketing strategy is achieving the set
vision through;
➢ Creation of clear objectives; This will enhance the company’s goals in the short
and long term
➢ Creation of key performance indicators; The main indicators will include;
•
•
•
the number of clients enrolled twice a year
the profitability score of the company’s main clients
The company’s customer retention score.
Cont’d
➢ Comprehensive Analytics techniques implementation; The company will identify
methods to generate comprehensive executive summaries that indicate the market
outcomes.
➢ Review and monitoring reports regularly; This is through alignment of the market
outcome with the businesses goals and missions by proper and regular reports
review (Ott, Eisenhardt & Bingham, 2017).
➢ Identification of poorly performing areas of the company and making necessary
activities adjustments
Key Performance Indicators
The following are the key performance indicators that will be used;
➢Profitability; maximization of long-term profit indicates an achievement of
the plan
➢Employee welfare; Good working condition and impact of employees
➢Social responsibility; There should be a balance of consumer conflicting
goals, stakeholders as well as employees of the company for the overall
promotion of the welfare of the society at large.
cont’d
➢Sales revenue; The profit should be at an acceptable level of
the company.
➢Quality; The quality of training and counseling offered to the
customers should outstanding on the basis of the customer
satisfaction survey feedback
IMPLEMENTATION OF INNOVATIVE AND
LEADERSHIP QUALITIES
➢ATT$T Company leaders requires to implement transformational type of
leadership and innovative qualities so as to ensure that the company’s is earning
profit and delivering quality services to the customers.
➢This will help the company to survive in the industry.
➢The leaders should develop leadership qualities that will help in the execution
of the strategic plan through a clear vision and mission in both the short- and
long-term goals and objectives of the company.
Cont’d
Some of the critical innovative and leadership qualities should involve;
➢ Gathering and sharing information qualities; The company leaders must possess
the qualities to gather and share information so as to easily influence the other
employees in achieving the strategies (Knight, 2001).
➢ Goals setting qualities; Leaders needs to know how to set goals through step-bystep process that develops understandable and clear achievable short- and long-term
objectives.
Cont’d
➢Qualities in Accountability and measuring processes; They must be able
to put in place systems that illustrates how management will be carried out
and be accountable for their good or bad performance (Knight, 2001).
➢Strategy alignment Qualities; It is of great importance for the leaders to
create the company strategies that aligns with the company culture.
Cont’d
➢Good Communication qualities; The movement and kind of information
communicated display an important role in how effective leaders will be in
implementing the plan throughout the company (Knight, 2000).
•
Making the strategic plan work qualities; Leaders require to be aware of
depth level of the company management team and align what can executed
with what needs to be executed.
References
• Knight, G. (2000). Entrepreneurship and marketing strategy: The SME under
globalization. Journal of international marketing, 8(2), 12-32.
• Knight, G. A. (2001). Entrepreneurship and strategy in the international SME.
Journal of international management, 7(3), 155-171.
• Ott, T. E., Eisenhardt, K. M., & Bingham, C. B. (2017). Strategy formation in
entrepreneurial settings: Past insights and future directions. Strategic
Entrepreneurship Journal.
ATT&T
Shaniece Ashford
Nov.20,2017
Vision
Our association, the Att&T company, plans to
enter the market to lead the advancement of
independent companies and improve educated
basic leadership with a specific end goal to give
better administrations to the general public
Mission
To give showcasing and
counseling administrations to
rising and new independent
ventures to impact long haul
group change.
Values
Development
The organization should use up and coming and the
most proper innovation in accomplishing its
destinations
Trustworthiness
The organization might advance, maintain and
manage social and moral duty.
Profitability and cooperation
The administration and the whole staff should try to
advance ideal execution and camaraderie to
accomplish its vision, mission and destinations
Straightforwardness and responsibility
The organization should maintain a culture of morals,
straightforwardness and responsibility in managing its
partners
Demonstrable skill
The organization might maintain exclusive
requirements of polished skill and mastery
Quality
The organization might offer quality preparing and
offices to its partners and clients.
Our corporate esteems speak to the
managing standards of our association’s
way of life. Maintaining polished
methodology makes a sense duty and
quality administration conveyance.
Advancing collaboration which is one of
our hierarchical principle esteems will
support great worker relations
subsequently finish authoritative mission
on time. Using progressive innovation will
improve proficiency in hierarchical
administration conveyance thus upgrading
consumer loyalty by Roll, from Knowledge
(2014).
Culture
The organization foresees to make an authoritative
culture whereby imagination and criticism will be
profoundly supported whereby if an individual from
our staff supposes they have a smart thought, they
will dependably be urged to put it all on the line. The
group will likewise try praising achievement.
Representatives will likewise be granted rewards
imaginative manifestations at yearly meals. Item
discharges will likewise be praised with occasions and
most elevated performing representatives perceived
by Roll, from Knowledge (2014)..
Competitive advantage
Our upper hand incorporate talented
workforce, effective operations which
make most extreme incentive for
customers. Our interesting administration
which has important offering for our
buyers will make benefit separation and
client unwaveringness. Our reasonable
upper hand will improve our entrance to
accessible assets and gifted staff for
excellent administrations by Yankee, from
EventDV (2010).
References
2. Culture Can Make or Break Strategy Read “Culture Can Make or Break Strategy,” by Roll, from Knowledge (2014).
http://knowledge.insead.edu/strategy/culture-can-make-or-break-strategy-3730
1. Crafting Your Mission Statement in Four Easy Steps Read “Crafting Your Mission Statement in Four Easy Steps,” by
Yankee, from EventDV (2010).
https://lopes.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=aci&AN=50140862&site=ed
s-live&scope=site
ATT$T Company Environmental Scan
Presented by:
Institution:
Environmental scanning
➢ In
the modern market, environmental scanning is a vital
activity that every organization needs to undertake.
➢ It is as a result of this environmental scanning by a majority
of organizations in the market have been in the position to
cope with the constant changes that have arisen due to
government regulations as well as market pressure being
experienced.
➢ Therefore, environment scanning has helped identify these
changes and thus leading to new operational models as well
as revised strategies in the industry (Halliman, 2009).
Lessons learnt about the Industry
➢After carrying out environmental scan, the following was identified about the
industry in which ATT$T company is operating in;
➢ATT&T company was operating in an industry that consist of legal
environment that has negatively affected the company such as the lawsuit for
the blockage of mergers by the Assistant Attorney General (EBSCO, 2000).
➢Also, the industry is using the modern technology such that there is the need
for ATT$T to keep on updating its system. There is the need for the
acquisition of up to date systems that will aid in the management of
information within the organization.
➢The level of completion is at its best in in the industry today.
Lessons learned about ATT&T Company
•
•
•
•
•
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ATT$T offers a variety quality services that ensure the advancement of independent
companies and improve educated basic leadership with a specific end goal to give better
administrations to the general public
The company also offers training to its staffs that enables them to offer quality services to
their clients.
ATT$T has an advantage of skilled managers. The management comprises of competent and
skilled personnel who are committed towards achieving the company goals.
The company has always recruited talented and skilled employees.
The company is able to offer quality services with discounts to their regular customers. This
gives their customers a good experience and the help in marketing through word of mouth
and making the referral of customers.
The company is has no financial constraints.
Application of Internal and external assessment tools
➢ The use of internal assessment tools helped in;
• Acquiring new systems for the management of information within the
organization by auditing the existing system