Description
Write a directional strategies report that examines the alignment of a health care organization’s current directional strategies with its strategic goals.
Report Requirements
The requirements, outlined below, correspond to the grading criteria in the Directional Strategies Report Scoring Guide, so be sure to address each point. Read the performance-level descriptions for each criterion to see how your work will be assessed.
- Analyze the effectiveness of the organization’s directional strategies.
- Use the Mission, Vision, and Values Analysis Questions document, linked in the resources, to determine how effectively the existing directional strategies currently fulfill the requirements of effective directional strategies.
- Identify gaps between effective directional strategies and the organization’s existing directional strategies.
- Analyze the alignment between the organization’s directional strategies and its strategic goals.
- Examine the strategic fit.
- How well does the directional strategy fit the environment?
- How appropriate is the organization’s direction, given the environmental analysis you completed in Unit 3?
- Which strategic goals make the most sense at this time? Growth? Maintaining the status quo? Or does contraction make the most sense right now?
- Examine the strategic fit.
- Propose changes to the organization’s directional strategies that improve alignment between the organization’s structure and its strategic goals.
- Recommend changes you think the organization needs to make to establish a foundation necessary for the organization’s current structure and strategies.
- Be sure to support your recommendations with references to current, scholarly, and authoritative sources.
- Write a clear, concise, well-organized, and professional directional strategies report that includes conclusions that are supported by relevant evidence.
- Follow APA formatting and style guidelines for citations and references.
Document Format and Length
Prepare your report using a familiar and appropriate document format used by health care organizations, such as business report or white paper.
Your report should be 4–6 pages in length (double-spaced).
Mission, Vision, and Values Analysis Questions
Mission
As you consider the alignment of your organization’s mission with its strategic goals,
you are trying to determine whether its current mission statement is the best way to
define the organization’s goals and operational direction “right now.” These three
questions about mission will help you discover whether the organization’s mission is a fit
with its current strategic goals.
1. Why does your organization do what it does? Answering this question helps
provide the big picture ideals and values your organization brings to its
customers.
This Organization aims to serve and heal people through God’s healing
ministry.
2. Whom do you serve? This question helps you determine how your organization
influences or helps others.
Anyone who needs assistance.
3. What image do you want to project? The mission statement needs to
represent the organization’s deeply held values, and the image the organization
wants to project to others. What value does your organization bring to the table
that no other organization does? What is the organization’s culture? Is it fresh
and innovative, or traditional and reliable? Does the organization’s brand boast a
fun, irreverent quality, or more of a dignified gravitas? The best mission
statements clearly answer these questions.
God’s love through service and healing.
Vision
As you consider the alignment of your organization’s vision with its strategic goals, you
are trying to determine whether the vision serves as the organization’s “north star.” Is it
providing focus and long-term alignment? The best organizational vision statements
answer these three questions:
1.
Time horizon: By what specific date will your organization achieve its strategy and
vision? Usually this is within three to five years. 5 years
1
2.
Measurability: What are the few measurable goals for which achievement can be
objectively assessed? Remember: These goals should align with the strategies you
developed as part of your draft strategic plan in Assessment
3.
Unique Approach: What is the succinct statement that reflects how your
organization will effectively deliver its services, meet the needs of its customers, and
achieve its vision?
Value Statements
Company value statements are designed to look introspectively into the organization’s
long-term aspirations. Consider these three questions as you consider potential
revisions to your organization’s value statements:
1.
What do perfect employees look like? Think about the values they hold. What is
their preferred work style? Independent? Or team-based? What is their attitude
toward customers?
2.
Will employees adhere to these values in 25 years? Selecting sustainable values
is critical to long-term organizational success. Value statements can change over
time, but core values remain constant.
3.
How does your company help employees grow? Providing support to help your
people grow personally and professionally is vital to maintaining an engaged and
motivated workforce. After all, this is the workforce that will uphold the organizational
values that have been set.
2
Running Head: Environmental Analysis
1
Environmental Analysis
Anitra Turner
Capella University
MHA5010 – Strategic Health Care Planning
April 2019
Environmental Analysis
Our Lady of the Lake hospital’s primary location is in East Baton Rouge Parish in the city of
Baton Rouge, Louisiana. The facility also has locations throughout city and in the surrounding
areas. East Baton Rouge Parish (EBRP) is home to 445,337 residents (“About Us”, n.d). Baton
Rouge residents are comprised of many different races including African-Americans, whites,
Asians, an increasing Hispanic population, and other ethnicities. According to the 2010 Census
Baton Rouge’s median household income of 51,436, and 19.1% of individuals below the poverty
level (American FactFinder”, 2010). The distribution of wealth in East Baton Rouge parish is
very apparent with a dividing highway that separates socioeconomic classes. Our Lady of the
Lake along with most of the hospitals in the city are in the higher income areas. Twelve percent
of East Baton Rouge residents are uninsured (“Healthy LA Dashboard”, 2019). This is still a
high rate because East Baton Rouge Parish has so many health disparities. Our Lady of the Lake
participated in a community health needs assessment to address the health disparities of East
Baton Rouge. The assessment identified the top 10 needs of the city which were access to care,
behavioral health (mental health and substance abuse) healthy living, sexually transmitted
infections/ HIV, cancer prevention, cardiovascular disease and stroke prevention, diabetes
prevention, healthy baby, injury prevention.
Directional Strategy
Our Lady of the Lake is a part of the Franciscan Missionaries of Our Lady Health System.
The facility serves 35,000 inpatients and 650,000 outpatients annually. It is an 800-bed hospital,
includes outpatient and surgery centers,15 urgent care clinics, two free standing emergency
rooms, a free-standing children’s hospital and has a 450-provider care network covering more
than 40 specialties. Franciscan Missionaries of Our Lady University was also established by the
hospital and is a top performing university. The facility’s core value and mission are inspired by
Environmental Analysis
the Roman Catholic church. It’s website states “We are, with God’s help, a healing and spiritual
presence for each other and the communities we are privileged to serve (About Us, n.d.).” Its
core values include service, humility, justice, reverence and love for all life, and joyfulness of
spirit. Its focus is continuously improving the quality of care to benefit the needs of the
community through education, technology, and great customer service. This facility has
established a bar code scanning system to ensure that patients get the correct medication. They
have also made efforts to make sure that the physicians are more involved in the health initiatives
of the hospital and patient care. Last year Our Lady of the Lake switched to the Epic Medical
Record system to assist with easier communication in the health system between its facility and
others. This system also aims to keep patient information safer and makes it easier for the patient
to have access to their own records.
Strengths
One of the most valuable strengths of Our Lady of the Lake Hospital is it’s the areas only
Level 2 trauma facility. They have also opened two free standing emergency rooms in areas that
have little to no access to health facilities, lack of transportation and resources to get to other
hospitals in the area. One of the emergency room facilities partners with and is located next to a
Federally Qualified Health Center operated by Louisiana State University Health Baton Rouge.
Our Lady of the Lake operates the only free-standing children’s hospital in the area which was
recently built set to open in the fall of this year. Even though the hospital is not open, yet
physicians are able to explore the facility using virtual reality to become accustomed to the
space. Before then the children’s hospital was located inside of the primary location of the
hospital. “Our main campus in Baton Rouge stands at the center of a statewide network of
specialized care that includes more than 80 specialists, pediatricians and satellite clinic services
Environmental Analysis
in more than 25 subspecialties (About Us, n.d.). Our Lady of the Lake’s commitment to helping
children also extends into the community as well. This facility offers the only comprehensive car
seat clinic in the state of Louisiana for children with special healthcare needs. They also operate
seven school-based health centers in the city where students can attend during the school week.
Our Lady of the Lake leads the area cancer treatment but, the also partner with other local
hospitals in the area to make sure access to the facility is available to everyone. Mary Bird
Perkins and Our Lady of the Lake Cancer Center was nationally honored by the American
College of Surgeons Com-mission on Cancer with the Outstanding Achievement Award
(achieved by only 7% of cancer facilities nationally). This award is presented to programs raising
the bar on quality cancer care, with the goal of increasing awareness about high quality, patientcentered care (About Us, n.d.). The cancer center provides support to survivors and their
families, educates the community, and provides free cancer screenings. They offer cancer
treatment for multiple body systems including the central nervous system, breasts, liver, and
skin.
Weaknesses
Louisiana ranks second in the nation for rates of low birth weight (< 2500g/5.5lbs) and
preterm births (
Purchase answer to see full
attachment
Mission
As you consider the alignment of your organization’s mission with its strategic goals,
you are trying to determine whether its current mission statement is the best way to
define the organization’s goals and operational direction “right now.” These three
questions about mission will help you discover whether the organization’s mission is a fit
with its current strategic goals.
1. Why does your organization do what it does? Answering this question helps
provide the big picture ideals and values your organization brings to its
customers.
This Organization aims to serve and heal people through God’s healing
ministry.
2. Whom do you serve? This question helps you determine how your organization
influences or helps others.
Anyone who needs assistance.
3. What image do you want to project? The mission statement needs to
represent the organization’s deeply held values, and the image the organization
wants to project to others. What value does your organization bring to the table
that no other organization does? What is the organization’s culture? Is it fresh
and innovative, or traditional and reliable? Does the organization’s brand boast a
fun, irreverent quality, or more of a dignified gravitas? The best mission
statements clearly answer these questions.
God’s love through service and healing.
Vision
As you consider the alignment of your organization’s vision with its strategic goals, you
are trying to determine whether the vision serves as the organization’s “north star.” Is it
providing focus and long-term alignment? The best organizational vision statements
answer these three questions:
1.
Time horizon: By what specific date will your organization achieve its strategy and
vision? Usually this is within three to five years. 5 years
1
2.
Measurability: What are the few measurable goals for which achievement can be
objectively assessed? Remember: These goals should align with the strategies you
developed as part of your draft strategic plan in Assessment
3.
Unique Approach: What is the succinct statement that reflects how your
organization will effectively deliver its services, meet the needs of its customers, and
achieve its vision?
Value Statements
Company value statements are designed to look introspectively into the organization’s
long-term aspirations. Consider these three questions as you consider potential
revisions to your organization’s value statements:
1.
What do perfect employees look like? Think about the values they hold. What is
their preferred work style? Independent? Or team-based? What is their attitude
toward customers?
2.
Will employees adhere to these values in 25 years? Selecting sustainable values
is critical to long-term organizational success. Value statements can change over
time, but core values remain constant.
3.
How does your company help employees grow? Providing support to help your
people grow personally and professionally is vital to maintaining an engaged and
motivated workforce. After all, this is the workforce that will uphold the organizational
values that have been set.
2
Running Head: Environmental Analysis
1
Environmental Analysis
Anitra Turner
Capella University
MHA5010 – Strategic Health Care Planning
April 2019
Environmental Analysis
Our Lady of the Lake hospital’s primary location is in East Baton Rouge Parish in the city of
Baton Rouge, Louisiana. The facility also has locations throughout city and in the surrounding
areas. East Baton Rouge Parish (EBRP) is home to 445,337 residents (“About Us”, n.d). Baton
Rouge residents are comprised of many different races including African-Americans, whites,
Asians, an increasing Hispanic population, and other ethnicities. According to the 2010 Census
Baton Rouge’s median household income of 51,436, and 19.1% of individuals below the poverty
level (American FactFinder”, 2010). The distribution of wealth in East Baton Rouge parish is
very apparent with a dividing highway that separates socioeconomic classes. Our Lady of the
Lake along with most of the hospitals in the city are in the higher income areas. Twelve percent
of East Baton Rouge residents are uninsured (“Healthy LA Dashboard”, 2019). This is still a
high rate because East Baton Rouge Parish has so many health disparities. Our Lady of the Lake
participated in a community health needs assessment to address the health disparities of East
Baton Rouge. The assessment identified the top 10 needs of the city which were access to care,
behavioral health (mental health and substance abuse) healthy living, sexually transmitted
infections/ HIV, cancer prevention, cardiovascular disease and stroke prevention, diabetes
prevention, healthy baby, injury prevention.
Directional Strategy
Our Lady of the Lake is a part of the Franciscan Missionaries of Our Lady Health System.
The facility serves 35,000 inpatients and 650,000 outpatients annually. It is an 800-bed hospital,
includes outpatient and surgery centers,15 urgent care clinics, two free standing emergency
rooms, a free-standing children’s hospital and has a 450-provider care network covering more
than 40 specialties. Franciscan Missionaries of Our Lady University was also established by the
hospital and is a top performing university. The facility’s core value and mission are inspired by
Environmental Analysis
the Roman Catholic church. It’s website states “We are, with God’s help, a healing and spiritual
presence for each other and the communities we are privileged to serve (About Us, n.d.).” Its
core values include service, humility, justice, reverence and love for all life, and joyfulness of
spirit. Its focus is continuously improving the quality of care to benefit the needs of the
community through education, technology, and great customer service. This facility has
established a bar code scanning system to ensure that patients get the correct medication. They
have also made efforts to make sure that the physicians are more involved in the health initiatives
of the hospital and patient care. Last year Our Lady of the Lake switched to the Epic Medical
Record system to assist with easier communication in the health system between its facility and
others. This system also aims to keep patient information safer and makes it easier for the patient
to have access to their own records.
Strengths
One of the most valuable strengths of Our Lady of the Lake Hospital is it’s the areas only
Level 2 trauma facility. They have also opened two free standing emergency rooms in areas that
have little to no access to health facilities, lack of transportation and resources to get to other
hospitals in the area. One of the emergency room facilities partners with and is located next to a
Federally Qualified Health Center operated by Louisiana State University Health Baton Rouge.
Our Lady of the Lake operates the only free-standing children’s hospital in the area which was
recently built set to open in the fall of this year. Even though the hospital is not open, yet
physicians are able to explore the facility using virtual reality to become accustomed to the
space. Before then the children’s hospital was located inside of the primary location of the
hospital. “Our main campus in Baton Rouge stands at the center of a statewide network of
specialized care that includes more than 80 specialists, pediatricians and satellite clinic services
Environmental Analysis
in more than 25 subspecialties (About Us, n.d.). Our Lady of the Lake’s commitment to helping
children also extends into the community as well. This facility offers the only comprehensive car
seat clinic in the state of Louisiana for children with special healthcare needs. They also operate
seven school-based health centers in the city where students can attend during the school week.
Our Lady of the Lake leads the area cancer treatment but, the also partner with other local
hospitals in the area to make sure access to the facility is available to everyone. Mary Bird
Perkins and Our Lady of the Lake Cancer Center was nationally honored by the American
College of Surgeons Com-mission on Cancer with the Outstanding Achievement Award
(achieved by only 7% of cancer facilities nationally). This award is presented to programs raising
the bar on quality cancer care, with the goal of increasing awareness about high quality, patientcentered care (About Us, n.d.). The cancer center provides support to survivors and their
families, educates the community, and provides free cancer screenings. They offer cancer
treatment for multiple body systems including the central nervous system, breasts, liver, and
skin.
Weaknesses
Louisiana ranks second in the nation for rates of low birth weight (< 2500g/5.5lbs) and
preterm births (
Purchase answer to see full
attachment
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